SEO 流量预估器
根据搜索量、SERP 排名、AI 概览（AI Overview）影响、转化率和平均客单价，预估某个关键词带来的每月自然访问量和营收。免费、支持多币种、无需注册。
计算器
排名第 3 位时每月 1,100 次访问——价值 ¥2,200.00。排名越靠后，访问量下降越明显。
Show data table
| SERP 排名 | 访问量 | 营收 |
|---|---|---|
| 第 1 位 | 2,700 | ¥5,400.00 |
| 第 2 位 | 1,600 | ¥3,200.00 |
| 第 3 位 | 1,100 | ¥2,200.00 |
| 第 4 位 | 800 | ¥1,600.00 |
| 第 5 位 | 600 | ¥1,200.00 |
| 第 6 位 | 500 | ¥1,000.00 |
| 第 7 位 | 400 | ¥800.00 |
| 第 8 位 | 320 | ¥640.00 |
| 第 9 位 | 280 | ¥560.00 |
| 第 10 位 | 250 | ¥500.00 |
关于此计算器
This calculator estimates the monthly organic visits and potential revenue a keyword can deliver based on your target Google ranking position. Enter a search volume, pick a SERP position, toggle whether an AI Overview is present, add a conversion rate and average order value, and the tool applies position-weighted click-through rates to give you a directional traffic forecast.
如何解读你的结果
The headline figures show estimated monthly visits, conversions, and revenue for your chosen position. The traffic-cliff chart plots all ten positions at once so you can see how sharply clicks drop from position 1 to 10 — the steeper the curve in the early positions, the higher the premium on ranking on the first page. Click-through rates by position are averages from public studies and vary widely by industry, SERP features and AI Overviews; treat the traffic figure as a directional range, not a guarantee.
计算方法
Estimated monthly visits = search volume × CTR for the target position. If an AI Overview is present, visits are further multiplied by 0.65 (a 35% reduction based on the 2024 SparkToro and BrightEdge consensus). Conversions = visits × (conversion rate ÷ 100). Revenue = conversions × order value. Value-per-visit = revenue ÷ visits (zero when visits are zero). CTR values for positions 1–10 are sourced from Advanced Web Ranking (2024) and confirmed by Backlinko's aggregated analysis.
实例演示
Keyword with 10,000 monthly searches, target position 3, no AI Overview, 2% conversion rate, 50 order value.
Position 3 carries an 11% CTR, so the calculator projects 1,100 monthly visits, 22 conversions, and 1,100 in revenue — with a value-per-visit of 1.
常见问题
Where do the click-through rates come from?
The CTR table is drawn from Advanced Web Ranking's ongoing CTR study and Backlinko's analysis, which are two of the largest aggregated datasets for organic Google click-through rates. Position 1 averages around 27%, position 3 around 11%, and position 10 around 2.5%, though your niche and SERP layout will shift these numbers.
What does the AI Overview toggle do?
When AI Overviews (formerly Search Generative Experience) appear above organic results, studies by Lily Ray, SparkToro, and BrightEdge cluster around a 25–40% reduction in organic clicks. The calculator applies a 35% haircut to every position when you enable this toggle, reflecting the consensus midpoint.
Why does the revenue figure use bare numbers without a currency symbol?
You select your preferred currency in the calculator header and the output inherits that currency — the order value you enter is already in that currency, so the revenue figure is simply conversions multiplied by your order value.
Can I trust the traffic estimate as an exact forecast?
No. CTR averages conceal significant variation across industries, query types, and SERP features such as featured snippets, image carousels, and local packs. Use the number as a planning range — it tells you whether a keyword is worth pursuing, not exactly how many visitors you will receive.
How does the value-per-visit metric help me?
Value-per-visit divides projected revenue by projected visits to give you a single number that summarises how much each organic visitor is worth. Comparing this across multiple keywords helps you prioritise the ones that deliver the most commercial value per click, independent of volume.
资料来源
由 YouCalc 团队审核 · 最近审核
发现翻译问题、计算问题或有任何建议？欢迎告诉我们。